Episode 7 — Promoting Your Podcast: What Actually Works

A podcast nobody hears doesn’t grow.

In Episode 7 of Podcasting on Podcasting with Coach AV Tech, we break down podcast promotion in a way that actually makes sense for real creators. No hype, no spam tactics, and no pressure to “go viral.” This episode focuses on practical, sustainable promotion habits that help the right listeners find your show.

You’ll learn what podcast promotion really is (and what it isn’t), where to share your podcast based on your audience, and why focusing on one or two platforms beats trying to post everywhere. We also talk about why small, repeatable promotion habits matter more than big one-time pushes—and why your first few listeners are more important than chasing large numbers early on.

In this episode, we cover:

• What promotion actually means for podcasters

• Where to share your podcast (and where not to)

• How to promote without feeling awkward or salesy

• Simple promotion habits you can repeat every episode

• Why consistency matters more than reach

• How to think about growth in a realistic, healthy way

This episode is designed for beginners, students, educators, and creators who want to grow their podcast without burning out or feeling uncomfortable sharing their work.

Promotion isn’t about being loud—it’s about being intentional.

• Be clear.
• Be consistent.
• Promote with purpose.