Episode 61: Cody Sutton

The smallest cost… with the biggest impact.

On In-Basin Observations podcast, host Bill Austin sits down with Cody Sutton, Co-Founder & CEO at Guide Energy Solutions, to unpack how completions chemistry is becoming a major performance driver.

From produced water reuse to AI-powered decision-making, they dive into how smarter chemistry, tighter vendor accountability, and data-driven insights are reshaping frac outcomes.

Tune in now!

00:00 Conference Intro

00:47 Guide Overview

01:20 Founder Background

03:03 Why Guide Started

04:47 Chemistry Market 2026

06:12 Cost Pressure Opportunity

08:42 Water Treatment Expansion

10:21 Managing Variable Water

11:36 Good Water KPIs

12:34 Iron And Scaling Risks

14:01 Outcome Based Partnerships

15:33 Chemistry Impact Reality

16:43 Predictable Accountability Wins

17:25 Fast Low Cost Solutions

18:03 Completions Outlook 2026

19:31 Bigger Jobs Reuse Pressure

20:52 Market Share Consolidation

22:14 AI Agents In Operations

26:14 Sensors Real Time Data

26:57 Surfactants Boost Recovery

28:04 Tune Systems With Data

29:25 Closing Thanks