Episode 49 – Why Businesses Must Give People Second Chances with Camilla Marcus-Dew from Amplify Goods

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How can something as simple as washing your hands create ripples of impact in society?

In this episode, we sit down with Camilla Marcus-Dew, Co-Founder of Amplify Goods, a 100% women-owned and led UK social enterprise. Amplify Goods makes everyday soaps and suds with extraordinary impact. They are crafted from low-impact, naturally derived ingredients and hand-packed by people who face barriers to work.

Camilla shares the mission behind Amplify Goods, why the business is focused on strengthening its handprint in communities while softening its footprint on the planet, and why more companies should adopt this mindset.

Topics covered include:

• How to redesign everyday products for social and environmental good
• Why Amplify reinvests over 50% of profits into community causes
• The vital role businesses play in giving people a second chance
• Appreciating the unseen human effort behind what we buy
• Building an inclusive society where everyone has dignity and purpose
• Why systemic change is essential to tackle inequality and societal pressure

Music by Stock_Studio from Pixabay.