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Episode 3: You’ll NEVER Get Booked If You Keep Doing THIS as a Speaker

Episode 3: You’ll NEVER Get Booked If You Keep Doing THIS as a Speaker

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Episode 3: You’ll NEVER Get Booked If You Keep Doing THIS as a Speaker

Most speakers misunderstand what event planners truly value when booking talent, focusing on credentials instead of problem-solving capabilities, audience engagement, and professionalism. This episode reveals exactly how to position yourself as the perfect choice for any event by understanding the real decision factors planners use.

• Event planners look for speakers who solve specific problems for their audience, not just good presenters
• Successful pitches focus on clear learning takeaways and how you'll help their particular audience
• Top three booking factors: credibility/experience, professionalism/responsiveness, and audience engagement/customization
• Red flags that get speakers rejected immediately: vague value propositions, unprofessional materials, difficult reputation
• Small gestures like thanking event teams and being easy to work with significantly impact rebooking potential
• Effective speakers tailor their content to each event's industry, theme, and challenges

Make sure to subscribe so you never miss an episode, and share this with a speaker friend who needs to hear it. Next week we'll cover how to price yourself as a speaker without undercharging or overpricing.


Connect with me on Social Media:

  • LinkedIn: https://www.linkedin.com/in/deborahnorthcutt
  • Facebook: https://www.facebook.com/groups/blackwomenpodcasters
  • Website: https://www.thenorthcuttspeakingagency.com
  • Work With Me: https://bit.ly/workwithdeborah

Thanks for listening--keep showing up, speaking out, and making an impact!

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