Episode 2: Successful Selling is a Process Featuring "The Sales Doctor" Jerome Gafford, Ph.D.
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Episode 2: Successful Selling is a Process Featuring "The Sales Doctor" Jerome Gafford, Ph.D.
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Behavioral Sciences Research Press CEO Suzanne Dudley interviews Jerome Gafford, Ph.D. aka The Sales Doctor. Gafford is the Clinical Assistant Professor of Marketing in the Center for Professional Sales at the University of Texas at Dallas, as well as a Sales Behavior Coach.
In this episode, you'll learn:
- How to overcome the fear factor to prospecting.
- Why it is important to embrace your role as a salesperson.
- Why a pro-sales mindset is instrumental for success.
Resources:
Find out more about The Sales Doctor.
Take our free survey to check your sales-resistance behaviors.
Check the pulse of your sales team with our free Sales Team EKG.
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