Episode 17: Stabilizing the First Residential Community in MidCity with Briana Goodloe, SBM of Willow Bridge
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Episode 17: Stabilizing the First Residential Community in MidCity with Briana Goodloe, SBM of Willow Bridge
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In a competitive multifamily market, what does it take to lease up a property before it’s even complete? Briana Goodloe, Senior Business Manager for Willow Bridge, joins us to share how Metronome at MidCity reached an impressive 96% pre-leased and 93% occupied status.
From a coffee at The Camp to a thriving residential community, Briana discusses how trust, strategy, and hospitality played a pivotal role in attracting residents. It’s not just about high-end amenities—it’s about fostering real connections and creating a place that truly feels like home.
Tune in to learn how MidCity’s vision and marketing efforts turned leasing into an experience, not just a transaction.
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