Episode 16: Sell Side Short on Teasers,CIM, & Financials

n this installment of Sell Side Shorts, we break down three essential pieces of the M&A process: teasers, SIMs (Confidential Information Memorandums), and the all-important financials.

We start with the teaser — a one-page, anonymized overview that highlights the key points of your business and sparks initial buyer interest. From there, we explain the SIM, the more detailed document provided after interest is shown and an NDA is signed, which tells the full story of your business with history, financials, and strategy.

Finally, we dive into why financials receive so much attention early in the preparation phase. Numbers ultimately tell the story to potential buyers, and presenting them clearly and effectively can make all the difference in showing the true value of your business.

If you’re preparing for a sale, this episode gives you a straightforward look at how these documents fit together and why they matter in setting the stage for a successful deal.