Episode 16: Brett House - Building While Everyone Else Talks

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Brett House has spent 25 years watching products fail — not because they were bad, but because the organizations launching them weren't ready. As a VP at Nielsen and product strategist at some of the most important measurement and intelligence companies in the industry, he kept seeing the same gap. So he built something to close it.

High Signals is a GTM launch readiness company. Signal & Noise is his new media company. And Brett is currently mid-launch on both — which he openly admits gives his readiness diagnostics a certain poetic credibility.

Quinn and Brett go back to the Nielsen days, when HDco helped launch one of the industry's first precision audience platforms. This episode picks up that thread and runs it straight into AI, agentic workflows, quantum computing, and the question every founder eventually has to answer: what are you actually building toward?

Genuine, fast, and surprisingly funny. With a cameo from Naila's baby and a detour through London food culture that nobody regretted.

Find Brett at hisignals.com and signalandnoise.ai, or connect on LinkedIn.
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