Episode 138 Stephen Honight AI Search Mastery, Every Marketer Needs To Hear This | The Tim Castle Show

In this forward-looking episode, I sit down with Stephen Honight, Founder of LMo7, a company operating at the frontier of AI search and next-generation digital discovery. Together, we unpack the seismic shift from traditional SEO to a new paradigm powered by artificial intelligence, AEO, GEO and Agentic Commerce.

We explore:

• What AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and AI Search really mean — and why they are rapidly becoming mission-critical for modern marketers.
• Agentic Commerce — the rise of autonomous AI agents that don’t just recommend products, but research, evaluate, and purchase on behalf of consumers.
• How challenger brands can win by capturing high-value “real estate” inside AI models before incumbents catch up.
• Why visibility is no longer about ranking on a page — it’s about being trusted by the model.
• The strategic moves leaders must make now to remain discoverable in an AI-first economy.

Stephen shares the thinking behind building LMo7 in such a transformative space, what most organizations are underestimating, and how marketing leaders can position themselves ahead of the curve rather than reacting to it.

If you care about the future of search, digital influence, and competitive advantage in the AI era - this conversation is essential listening.

Because in a world where AI is deciding what gets seen… the brands that understand the rules will own the future.

Follow Stephen

Stephens LinkedIn https://www.linkedin.com/in/stephen-honight/

Lmo7 https://www.lmo7.com/ai-search-for-consumer-brands

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