Episode 112 - Ceaneh Alexis
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On this episode of Hustling Sideways, we sit down with Ceaneh Alexis, founder of Catapult and a workforce, talent, and technology advisor who has taken a bold leap from corporate leadership into entrepreneurship.
The conversation dives into the realities of entrepreneurship: setting a 12-month runway, learning to attract the right clients instead of chasing every opportunity, navigating the mental shift from employee to business owner, and embracing authenticity over perfection. Ceaneh also discusses building in public, the importance of representation, and why “all money isn’t good money.”
Plus, Ceaneh makes an exclusive announcement about her upcoming newsletter, No Permission Needed, launching in 2026 — a space focused on leadership, mindset, and giving people permission to lead themselves first.
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Allen Halas
AllenHalas.com
BreakingAndEntering.net
Threads/Bluesky: @AllenHalas
Instagram: @AllenHalas
Jim Love
GoAuthenticYou.com
Twitter: @jim_m_love
Instagram: @jimm.love
Hustling Sideways is a business podcast hosted by Milwaukee-based music writer Allen Halas and keynote and motivational speaker Jim Love. The two both attended Marquette University, and now host the show to discuss the side hustles and passion projects of people that they meet, all while continuing to run their own side businesses. Every Monday, they're either interviewing a guest, or talking about the different aspects of business that side hustlers go through when balancing their 9-to-5 and their entrepreneurship endeavors. You can get the podcast wherever you download podcasts, as well as on our YouTube channel.