Episode 110: Plays of the Year - David Hutchison on Branding, Connection, and the Skills Advisors Overlook
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What can a former sports broadcaster teach advisors about building trust, elevating conversations, and standing out in a crowded marketplace?
Quite a lot, it turns out.
In this energetic and insightful episode, David Hutchison — known across the industry as “Hutch” — Manager of Business Development at Gryphin Advantage, shares the unexpected lessons he carried from the broadcast booth into financial services.
From crafting a strong opening, to asking insightful questions, to bringing presence and energy into every client interaction, Hutch breaks down the six “Plays of the Year” that every advisor can use to sharpen their craft and grow their business.
Blending storytelling, humour, real-world advisor scenarios, and even a few memorable dating stories, Hutch shows how great communication isn’t just a skill, it’s a strategy.
In this episode, you’ll learn:
Why your intro is everything — and how to “hook” clients in seconds
How to ask questions that uncover emotion, meaning, and real needs
Why a clear personal brand makes you referable — and memorable
How presence, body language, and energy shape every conversation
Why networking matters more than ever — and what advisors miss about it
When it’s time to pivot, move on, and refocus your energy
Hutch’s journey proves that the best advisor skills often come from unexpected places — and that when you master how you show up, everything else becomes easier.