Ep166 Cookbook Empire—4 Ingredients Megastar, Kim McCosker

This episode, how Kim McCosker turned a simple idea - 4 ingredients - into a 9-million-copy cookbook phenomenon. Kim McCosker is Australia’s queen of simplicity in the kitchen. In this high-energy episode, Kim shares business tips, personal stories, and the power of doing more with less - whether ingredients, marketing, or time. Get ready to be inspired by a true self-starter who made cookbook history. Experience our episodes in a whole new way and watch every video version on our YouTube channel HERE. Subscribe now to be the first to catch our next release. Soundbites [4:00] The surprising 2-ingredient secret behind satay chicken. [5:04] Why flavor is the #1 priority when cooking with minimal ingredients. [6:11] How the idea for 4 Ingredients was born from one busy mum’s frustration. [9:10] Publishers said no - because she wasn’t famous. [11:11] Why social media has made self-employment a 24/7 hustle. [12:43] How Kim partnered with health associations to amplify reach. [14:09] Writing a pet cookbook based on market research and smart endorsements. [16:47] The $2.99 dog dental chew you didn’t know about. [17:59] What fuels her mission? Daily fan feedback from around the world. [19:35] From commerce degree to keynotes on stages - how her story evolved. [21:44] Why Kim loves speaking, learning from others, and keeping it unscripted. [23:41] The concept of a "b-lesson" - finding blessings in every lesson. [25:22] The single word that has opened the most doors in her life. [27:21] Why being different is the only way to make a lasting impact. [28:02] Effort is the truest measure of passion and success. [28:42] What’s next? FODMAPs, travel plans, and perhaps a 20-year anniversary book. [31:00] How 4 Ingredients has saved people time, money ... and stress. [32:35] Team collaboration, contributor strategy, and building a loyal brand. [34:39] Where to get Kim’s books worldwide and why it’s worth the wait. CONTACT KIM McCosker https://4ingredients.com.au/ LinkedIn: https://www.linkedin.com/in/kim-mccosker-52718135/ ABOUT PODCAST HOST, NINA SUNDAY Nina Sunday’s latest book, ‘’Manage Self, Lead Others: Constructive Conversations, True Self-Leadership, and Culture You Can’t Fake’’ now on Amazon - paperback or kindle. Kindle USA https://a.co/d/3WaplI9 Kindle Australia https://amzn.asia/d/0KwghaM You can read any Kindle eBook on your PC, laptop or phone; you don’t need a Kindle device. Currently 0.99c for a limited time. Feel free to leave a review so others know it’s a good read. === To learn more about face-to-face training programs with Nina Sunday or one of her experienced Facilitators from Brainpower Training Pty Ltd in Australia Pacific, visit: ⁠⁠⁠⁠⁠https://www.brainpowertraining.com.au/signature-programs/⁠⁠⁠⁠⁠ === To visit Nina Sunday's speaker site for global in-person speaking bookings visit: ⁠⁠⁠⁠⁠https://www.ninasunday.com/⁠⁠⁠⁠⁠ === Connect with Nina Sunday on LinkedIn ⁠⁠HERE⁠⁠ === To subscribe to Nina Sunday's blog go to ⁠⁠⁠⁠⁠https://www.brainpowertraining.com.au/ ⁠⁠⁠⁠⁠and scroll to bottom of the page to register. Learn more about your ad choices. Visit megaphone.fm/adchoices