Ep. 93: Elite Niche Success & the 10% Safety Rule with Jeff Goldman
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In this episode of Power Up Your Practice, Ruby Powers sits down with Jeff Goldman, founder of Goldman and Partners Immigration Law, a veteran with over 30 years of experience who has transformed how we understand legal specialization and business resilience.
Jeff shares his fascinating journey from his early days in real estate —where he felt like he "wasn't a lawyer, but a document signer"— to becoming the go-to authority for elite entrepreneurs from MIT, Harvard, and Y Combinator. He also reveals the hard-earned lesson that led him to create the "10% Safety Rule," a vital risk management strategy that every firm owner must implement to protect their practice.
This conversation is a masterclass in strategy for firm owners and an inspiration for students looking for purpose in their legal careers. Together, they explore:
✅ The 10% Safety Rule: The real story of how Jeff lost 42% of his revenue in just 10 minutes, and why you must never let a single client dominate your firm's income.
✅ Elite Niche Mastery: How to capture high-level markets and why being an "expert in a niche within a niche" is the key to eliminating competition.
✅ Innovation Beyond the JD: The birth of the BUILD Fellowship and how to create synergistic businesses that solve systemic legal problems (like the H1B lottery).
✅ The Retention Secret: How Jeff has kept his senior attorneys for over 15 years through autonomy and a culture of "over-compensation."
If you’re ready to stop being an administrative manager and start becoming a strategic leader in elite niches while bulletproofing your firm’s stability, this episode is for you.
📌 Connect with Jeff Goldman:
🔹 LinkedIn: Jeff Goldman (Boston)
🔹 Website: gpimmigration.com
📌 Join the conversation in our Power Up Your Practice community! Hosted by Ruby Powers, your guide into the heart of law practice management.
Watch more episodes on:
🌐 Website: powersstrategygroup.com
📺 YouTube: @powersstrategygroup
💬 Join our Skool Community - Power Hub: https://www.skool.com/powerupyourpractice
Special thanks to our sponsor:🏛️ Lawfully: The best case management and analytics tool for immigration law. Visit lawfully.com/pro
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