Ep 90: Building an Agency by Accident, and Making It Work | with Mark Meyerson

Summary:

Mark Meyerson shares his journey from freelancing to building One Egg Digital, highlighting the realities of agency growth, the importance of hiring motivated people, and why niching down is critical. He also dives into how running Amazon brands alongside an agency creates a powerful balance between cash flow and scalability.

Takeaways:

• Most agencies are started accidentally, not intentionally
• Hiring motivated and curious people matters more than pure skill
• Real-world test projects reveal more than interviews
• Niching down improves margins, clarity, and operations
• Agencies are cash-flow positive but slow to scale
• Product businesses scale faster but consume cash
• Running both models together creates financial leverage

Check out Mark's agency here:

One Egg Digital

Learn the 5 mistakes keeping your agency stuck, and the 5 Custom GPTs that solve them. Free course at https://www.agencyuplift.co/blueprint

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