Ep. 54 The Stern Truth: Two Styles. One Mission. Unstoppable Growth with Alison and David Setton

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In this unique episode, I sit down with a dynamic duo, Alison and David Setton, who are not just business partners but life partners as well.

For over 10 years, I've watched both of them navigate their entrepreneurial journeys, and now they've joined forces in financial services with an ambitious vision to build an agency of 100 associates.

Alison shares her move from engineering to financial services. Admittedly, she said she wasn’t naturally entrepreneurial. Eventually, she “caught” that fervor from David.

David himself opens up about his struggles with ADHD, feelings of "not being good enough," and how gratitude and meditation have become essential tools for success. David also shared, with raw honesty, the emotional toll of entrepreneurship and how he's learned to get back up quickly after setbacks.

Their golden nuggets are powerful: Alison emphasizes giving first without expecting reciprocation. David's advice? When you get knocked down, take immediate action.

Their different strengths create the perfect and unstoppable balance in the partnership. Alison is analytical and steady; David is visionary and action-oriented. A great match all around.

You’ll find the beautiful messiness of entrepreneurship in this episode, from the self-doubt to different money backgrounds to the power of having someone who believes in you. If you're wondering whether you need a partner in business or just someone to support you, this episode will give you pause for thought.

Connect with David and Alison here:

Email: [e-mail], [e-mail]

Website: www.settongroup.ca

We have a new group program for business owners coming in January called the ONtrepreneur Inner Circle. This program includes ongoing masterminding, mentorship, coaching, accountability, and encouragement to step up your game and achieve your goals. If you’re interested, reach out to me at [e-mail].

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I encourage you to reach out with feedback, topic suggestions, and share your own entrepreneurial challenges.

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