Ep. 51 The Stern Truth: Lessons from Turning 50

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What’s on your Business Bucketlist, the things that you want to achieve in your business? Maybe you haven’t even looked at it for a while. In this episode, I talk about my own Business Bucketlist item that came to fruition in 2025—this very podcast.

I talk about the lessons that I’ve learned over 50 episodes of the Stern Truth. As some of you might know, about 10 years ago, I had another podcast. I stopped around episode 20, but I always wanted to get back on the podcast horse. And at the beginning of this year, I did, with some amazing assistance along the way.

Since this is Business Unfiltered, I’ll be honest and let you know that this podcast was the ultimate in “I will when” procrastination. I made a list of what I wanted to do in January 2025 and this podcast was near the top of the list of what I wanted to accomplish.

I never got around to making a specific timeframe or plan. Not until I took my own 1-person entrepreneur retreat, which gave me the clarity I needed about what I REALLY wanted to do.

“Launch the podcast by December 2025” was on the top of my Business Bucketlist. I knew what didn’t work, and I was ready to loop in a team so I could focus on the coaching, the conversations, and the relationships within the podcast.

I made a clear vision of what I wanted. I built a team. I focused on what lights me up and fell in love with the outcome. Above all, I was consistent, and I built something I’m proud of.

Even if you didn’t look at the title and say, “Wow, Marshall, you look great for 50!” I’m always glad to have you here listening or watching, my friends. 50 episodes is a true milestone in my book.

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