Ep. 308 - Human Element Series - Finding Common Ground With Lonnie Marts

Today we are joined by Lonnie Marts. Lonnie is an American creator, entertainer, and host known for his magnetic charm and comedic storytelling. His unique ability to engage audiences has catapulted him to digital stardom, with nearly 3 million highly engaged fans tuning in daily for his comedic skits and feel-good content on social media. A graduate of Embry-Riddle with an MBA, Lonnie’s impact goes beyond content creation. He’s been featured in “Forbes” and “Rolling Stone” and recently earned recognition for his work in DoorDash’s Cannes Award-winning Super Bowl campaign. Lonnie continues to expand his reach and has received recognition for his work as a speaker and thought leader, representing major social platforms like TikTok, and Meta on stages like VidCon, and AdWeek. [June 9, 2025] 00:00 - Intro 00:16 - Intro Links - Social-Engineer.com - http://www.social-engineer.com/ - Managed Voice Phishing - https://www.social-engineer.com/services/vishing-service/ - Managed Email Phishing - https://www.social-engineer.com/services/se-phishing-service/ - Adversarial Simulations - https://www.social-engineer.com/services/social-engineering-penetration-test/ - Social-Engineer channel on SLACK - https://social-engineering-hq.slack.com/ssb - CLUTCH - http://www.pro-rock.com/ - innocentlivesfoundation.org - http://www.innocentlivesfoundation.org/ 01:36 - Lonnie Marts Intro 03:21 - Attention-Seeking Behavior 05:17 - Don't Tell Mom! 07:47 - From the Super Bowl to Waffle House 11:07 - Building a Community 16:00 - Finding Common Ground 17:59 - Making it Count! 21:31 - People Need People 24:56 - A Tool to Use 27:22 - Mentors - Parents - Richard Thorpe Jr - Gary Vaynerchuk - Mitzi Gaitan 29:26 - Book Recommendations - Why Nations Fail - Daron Acemoglu, James A. Robinson - The Inheritance Cycle - Christopher Paolini - A Promised Land - Barack Obama - Rich Dad Poor Dad - Robert Kiyosaki 32:16 - Find Lonnie Marts Online - Website: https://lonnieiiv.com/ - TikTok: https://tiktok.com/@lonnieiiv - Facebook: https://facebook.com/Lonnieiiv - Snapchat: https://snapchat.com/add/Lonnieiiv - YouTube: https://snapchat.com/add/Lonnieiiv - LinkedIn: https://www.linkedin.com/in/lonniemarts3/ - Instagram: https://instagram.com/lonnieiiv 33:00 - Guest Wrap Up & Outro - www.social-engineer.com - www.innocentlivesfoundation.org