Ep. 28: Stop Selling Retainers: The New Way To Scale An Agency
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The traditional marketing agency model is completely dead, and the top 1 percent of marketers are quietly building 8 figure empires using a completely different system. In this episode of The Great Marketing Podcast, I sit down with Max to expose why selling monthly retainers is a trap that keeps you broke and stressed. We break down the exact Pay Per Lead framework that blends the equity of ecommerce with the cash flow of an agency. You will discover why you only need 10 high quality clients to scale, how having skin in the game changes your entire sales dynamic, and the ultimate secret to finding products that literally sell themselves without relying on complex funnels. The biggest takeaway you will learn is how to transition from running Facebook ads for complaining clients to owning the actual business engine yourself.