Ep. 21: How to 3X Your Lead Quality in 17 Minutes (GHL + CAPI)
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Stop wasting budget on low-quality leads. Did you know that switching your Facebook Ads optimization from "Volume" to "Conversion Leads" can increase your sales and lead quality by up to 44%? 🚀If you are an agency owner or business running Facebook Lead Forms, this is the most technical, in-depth guide you will find on how to set this up correctly using GoHighLevel (GHL) and the Facebook Conversion API (CAPI).In this video, I walk you through the exact architecture required to feed Meta’s algorithm real data. We aren’t just looking for form fills; we are looking for buyers. I’ll show you how to bridge the gap between your CRM and Facebook so the algorithm finds people who actually schedule appointments and purchase.In this video, you’ll learn: ✅ The difference between optimizing for Leads vs. Conversion Leads. ✅ How to find your Pixel ID and Access Token for CAPI integration. ✅ The critical "Hidden Fields" step most advertisers miss in Lead Forms.✅ The difference between Funnel Events and Lead Events. ✅ How to configure your "Positive Stages" sales funnel in Events Manager.