Ep. 18 What Really Matters in a Shell- Ryan Nordstrom Big River Ammunition

In this episode of Winging It Waterfowl, host Troy Miller and Blake Horton welcome Ryan Nordstrom from Big River Ammunition. Ryan shares his journey from a passionate hunter to starting his own ammunition company. The conversation covers various topics including hunting experiences, the challenges posed by weather and competition, the impact of COVID on hunting dynamics, and the intricacies of creating custom ammunition. Ryan discusses the importance of quality control, the role of dogs in hunting, and his future plans for expanding his product line. The episode concludes with insights into marketing strategies and the personal values reflected in Big River Ammunition's branding.