Are you jumping into 2026 planning without evaluating what actually worked this year?

In this episode, I'm doing something most business owners avoid: getting brutally honest about 2025. The wins that surprised me, the strategies that flopped hard, and the market shifts nobody saw coming.

This isn't reflection for nostalgia's sake. It's strategic. The businesses that scale aren't doing the same thing harder, they're stopping to assess and optimize based on real results.

I'm revealing my one word for 2026 (OPTIMIZATION) and sharing the Red, Yellow, Green framework I use every December to decide what stays, what needs work, and what gets cut entirely.

Key takeaways:

• Why Expert Content Society members are crushing it on LinkedIn and what content actually works (spoiler: video, newsletters, and consistency win)

• The partnership move that hit 250+ members when we weren't even trying

• Honest failures: evergreen funnels that didn't convert, features nobody wanted, and process gaps that killed our scalability

• Critical market shifts: buying patterns changed, trust became everything, and clients now expect personalized solutions with zero friction

• The simple framework for evaluating your year and planning strategically

If you're ready to stop doing more and start doing what matters, this is your starting point.

Learn more about Expert Content Society: The Time To Grow

Most people hit “publish” on their LinkedIn Newsletter…and then wonder why it barely gets seen.

It’s usually not the content. It’s the visibility strategy behind it.
LinkedIn gives you powerful tools to boost your reach, but most creators skip them entirely.

If you want your newsletter to get noticed, shared, and subscribed to, here are three upgrades that change everything:

Add the LinkedIn Video Cover Feature:

• This grabs attention the moment someone lands on your newsletter page.
• A quick 10–20 second intro can double the chances someone subscribes.

Optimize your SEO title and description:

• LinkedIn (and Google) use these fields to decide whether your content appears in search.
• When you skip them, you skip discoverability.

Use images throughout your editions:

• Visuals create connection, break up long text, and guide your reader through the story.
• Engagement always increases when your editions feel more interactive.

If you’ve been publishing but not seeing the traction you expected, or you’re just getting started and want to do it right, this episode will help you finally get seen.

Take our LinkedIn Business Assessment here: https://www.magpaiassessments.com/4043/0

Feeling like your business runs you instead of the other way around? In this episode, we share the four workflow systems that separate thriving service businesses from those stuck in reactive mode.

We break down the exact framework our clients use to reclaim hours every week, eliminate the constant "what did I forget?" anxiety, and finally build a business that doesn't require them to be on call 24/7. No fancy tools or huge team needed, just smart structure that actually sticks.

Key takeaways:

• The four workflow types every growing business needs (and which one to start with)

• How recurring workflows eliminate the "Did I do that?" mental drain

• Why your projects keep ending in chaos (and the phase-by-phase structure that fixes it)

• The event workflow that makes you look professional while staying focused on connection

• How to create a content rhythm that builds trust without last-minute stress

• Simple steps to document, automate, and delegate your workflows effectively

• Real transformation stories from coaches who implemented these systems

With your workflows running smoothly, the next step is filling your pipeline consistently. Join our free two-day workshop, The Expert's Edge: LinkedIn Content That Closes Deals (Nov 24–25, 12–1 PM EST) and master the content approach that keeps your calendar booked with ideal clients.

Reserve your spot now: The Expert's Edge Workshop: LinkedIn Content That Closes Deals