Empowering and Supporting Parents: Ariel Boorstin's Vision for Cooper and Beyond
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In this episode we hear from Ariel Boorstin, Co-founder and CMO of Cooper, a groundbreaking parenting support system designed to reduce stress, boost confidence, and help parents maximize their time. With Cooper's expert-led parenting groups, weekly classes, drop-in office hours, one-on-one coaching, and 24/7 expert-moderated chat, it's an always-on resource for parents at every stage of the journey.
Ariel brings over a decade of experience in consumer packaged goods (CPG) marketing, having worked with renowned brands like VOSS Water and Pernod Ricard USA. Inspired by her own challenges as a new mother, Ariel co-founded Cooper to create the kind of support system she wished she had when navigating parenthood. Now a mother of three - Ariel is passionate about offering evidence-based resources and fostering a strong community for parents.
In this episode, Ariel shares:
- How Cooper provides personalized, expert support for all parenting challenges
- The platform's unique approach to combining expert guidance with community-based support
- The inspiration behind Cooper, rooted in Ariel's own experiences as a new mom
- How Cooper serves parents at every stage, from expectant families to those with adolescents
Tune in to hear how Ariel and her team are reshaping the parenting landscape, creating a safe, reliable space for families to thrive.
Ariel is offering listeners a free month of Cooper membership. To experience all Cooper has to offer, use code LIFE at checkout on yourcooper.com
Ways to connect with Cooper:
yourcooper.com
Instagram: @your_cooper