Empire Secrets of Digital Marketing with Mariana Henninger Podcast Por Brandmagnetic arte de portada

Empire Secrets of Digital Marketing with Mariana Henninger

Empire Secrets of Digital Marketing with Mariana Henninger

De: Brandmagnetic
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Think digital marketing and entrepreneurship... but FUN as heck!

I talk to a savvy, growth-minded, established online business owners looking for sharp, often overlooked marketing tactics — stuff that cuts through noise and makes you go wait, what?!

Come along on my online business journey as I build Brandmagnetic.com... I'm your untraditional host, Mariana Henninger -- an EMMY® award-winning director turned *online empire builder* and this show is me, documenting the wins, fails and secrets I learn along the way -- keeping it real and holding nothing back.


If you want to be part of my story, the raw, honest and unfiltered journey from nothing to something -- follow this podcast!

In my own lighthearted geriatric millennial mom fashion (!), I share my wins and lessons, tears and laughs, and also interviews with other badass founders along the way, revealing their own secrets to massive success.

It's real, it's raw. It's funny! It's personal. But most importantly, empire secrets are laid bare that will help you in your own business.

If you are looking for a fun online business bestie, you’re in the right place, fellow empire building rockstar. Lesssssgo!

And if you want to ever chat with me directly, just DM me! ✨>> http://instagram.com/brandmagnetic

© 2025 Empire Secrets of Digital Marketing with Mariana Henninger
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Episodios
  • How to Use AI to Build Your Brand, Hack PR, and Become the Go-To Expert | Ep. 109
    Sep 18 2025

    Text me!

    Think SEO is just keywords and backlinks? That’s cute.

    Search has changed — and if you want to be found by LLMs like ChatGPT and Claude, not just humans on Google, it’s time to revisit how you show up online. I brought on Adam Chronister (founder of Enleaf and PR wizard in disguise) to break down what actually matters now — from website structure to PR cadence to how AI determines who’s trustworthy enough to recommend. He’s cracked the code in an interesting way for how to get you surfaced and recommended by the AI platforms everyone’s using to search these days.

    The 5 habits that…
    📌 Help you structure your site so AI understands what you offer
    📌 Show you how to rank with less content — but more clarity
    📌 Build trust with crawlers (and humans) using real-world “consensus”
    📌 Teach you how to train LLMs to see you as a source
    📌 Get you showing up in AI results — without playing dirty

    🛠 Adam’s free resource on AI and brand positioning: http://enleaf.com/dark-pr
    📥 Grab the Brand Story Cheat Sheet here: http://brandmagnetic.com/cheatsheet

    If we haven't yet - let's connect on Instagram! Find me at http://instagram.com/brandmagnetic

    Más Menos
    28 m
  • Empire Diaries: Stop Fixing The Mic Arm — The Power of Focus, Selling Trust First, and the Evergreen Funnel I’m Building | Ep. 108
    Sep 11 2025

    Text me!

    Confession: I almost spent 20 minutes re-mounting my mic arm today… then I pressed record. This one’s a pep-talk and a plan — my new “I do not complain” mantra, why I’m siding with “trust first, offer second,” and how I’m building an evergreen engine with real urgency (plus why DIY courses aren’t dead — they’re just badly aimed).

    Here’s what’s happening in the BTS of my business this week:

    What’s inside:
    📌 Trust-first vs info-first — what Dan Kennedy gets right and where I disagree.
    📌 Evergreen, but real — bonuses, tags, support options, and a Black Friday play that actually makes sense.
    📌 The webinar show-up slump — designing for replays, specificity, and not wasting people’s time.
    📌 ClearSpace, clearer head — the tiny app keeping me focused.

    If you’re ready to stop tinkering and start building the asset that sells trust on autopilot, press play.


    Want my free, quick audio training for my 4 Trust Triggers so you know exactly how to connect and accelerate trust with cold audiences the moment they meet you? Snag it here:
    https://brandmagnetic.com/triggersguide

    If we haven't yet - let's connect on Instagram! Find me at http://instagram.com/brandmagnetic

    Más Menos
    27 m
  • Empire Diaries: Why Digital Marketing For DIY Courses Isn’t Dead — And Why I’m Obsessed With Them Right Now | Ep. 107
    Sep 4 2025

    Text me!

    If, like me, you’re hearing the theme song of Gilmore Girls play in your head (because I’m now falling asleep to it every night 😌, fall MUST be officially here 🍂

    I didn’t plan to take this much space this summer… but honestly – neeeeeded it.
    Long beach days (some with my laptop, some without), speaking on stage in Cancun, and spending so much brain time on where Brandmagnetic is heading… I came out of the season with so much clarity and eeeeek more excited than I’ve ever been!

    In this Empire Diaries, I share the behind-the-scenes of what’s shifting — from building an evergreen funnel that feels INCREDIBLY aligned, to learning how to sell to affluent buyers without “selling,” to a tiny app that broke my scrolling habit (HIGHLY RECOMMEND).

    What’s inside:

    📌 The white space practice that gave me sharper strategy (and why I’m keeping it)
    📌 A speaker-photo hack you’ll want to steal before your next event
    📌 How I’m thinking about high-ticket buyers and why peace of mind > price
    📌 Why DIY courses aren’t dead — and when they actually work
    📌 The free app that finally cut down my screen time

    If you’ve been craving clarity, momentum, and a reminder that trust beats hustle every time — this one’s for you.

    👉 Grab my Ultimate Cheat Sheet for a Brand Story That Converts: https://brandmagnetic.com/cheatsheet

    If we haven't yet - let's connect on Instagram! Find me at http://instagram.com/brandmagnetic

    Más Menos
    24 m
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