Ecommerce Finance Podcast Podcast Por Stephen Brown | LedgerGurus arte de portada

Ecommerce Finance Podcast

Ecommerce Finance Podcast

De: Stephen Brown | LedgerGurus
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Hosted by Stephen Brown, COO of LedgerGurus and co-owner of DTC brand Sole Toscana, this podcast is your go-to resource for mastering the financial side of ecommerce.

Stephen and his team have worked with hundreds of brands through LedgerGurus which specializes in ecommerce accounting. Add to that his hands-on experience with Sole Toscana, gives him unique insights into the challenges and opportunities ecommerce businesses face.

On The eCommerce Finance Podcast, we dive deep into the financial side of ecommerce. Any topic is open for discussion as everything you do in business has a financial impact. Be prepared to go deep with experts and brand leaders on a variety of topics with an understanding of their financial impacts.

Join us as we bring you practical tips, expert insights, and real-world strategies to help you thrive with ecommerce.

Tune in and transform your ecommerce business today!

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Episodios
  • E12: Ecommerce in 2025: Mid-Year Lessons, Surprises, and Smart Moves
    Jul 16 2025

    Summary

    In this episode of the Ecommerce Finance Podcast, Stephen Brown and Lauren Maillard catch up on what’s really going on in ecommerce right now. They look back at Stephen’s predictions for 2025 - what he got right (and wrong) - and dig into big changes like new tariffs, the end of the de minimis rule, and what the “Big Beautiful Bill” actually means for sellers.

    They also chat about rising marketing costs, how AI is changing the way we search and shop, and what’s going on with TikTok. Plus, they dive into interest rates, economic curveballs, and smart ways to cut costs and build a brand that stands out.

    Takeaways

    • Stephen shares his personal health journey and its impact on the podcast.
    • The word of the year for ecommerce is 'tariff'.
    • Tariffs have created significant challenges for ecommerce businesses.
    • The de minimis rule is being phased out, affecting international drop shipping.
    • The Big Beautiful Bill has both positive and negative implications for ecommerce.
    • Marketing costs remain high, and AI is changing the landscape.
    • There is a noticeable shift from Google to AI search tools like ChatGPT.
    • AI is becoming a new sales channel for ecommerce businesses.
    • TikTok's role in ecommerce is evolving, with mixed consumer engagement.
    • Interest rates and inflation are creating economic challenges for ecommerce.

    Chapters

    00:00 Introduction and Personal Update

    02:33 Mid-Year E-Commerce Predictions Review

    05:30 Impact of Tariffs on Ecommerce

    08:39 The De Minimis Rule and Its Implications

    11:35 Business Environment and the Big Beautiful Bill

    14:43 Marketing Challenges and AI's Role

    17:33 The Shift from Google to AI in Ecommerce

    20:24 AI as a New Sales Channel

    23:16 Conclusion and Future Outlook

    25:07 The Evolution of Ecommerce e Purchases

    26:53 The Future of Ecommerce and AI Integration

    28:48 TikTok's Impact on E-Commerce

    33:26 Navigating Economic Challenges in Ecommerce

    40:40 Branding and Pricing Strategies in a Competitive Market

    48:03 The Future of Ecommerce: Discipline and Strategy

    Work with Us

    https://ledgergurus.com/ecommerce-accounting-services/?utm_source=RSS&utm_medium=podcast&utm_campaign=e12

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    51 m
  • E11: The State of Ecommerce M&A in 2025
    Mar 26 2025

    In this episode of the Ecommerce Finance Podcast, host Stephen Brown interviews Josh Robbins from the Premara Group to discuss the current state of ecommerce mergers and acquisitions.

    They explore Josh's unique background in ecommerce, the evolution of M&A in the sector, and the factors that make consumer products businesses attractive to investors.

    The conversation delves into the challenges faced in M&A deals, the importance of understanding profitability and valuation, and the key factors that affect deal success.

    Josh emphasizes the need for preparation when selling a business and the significance of financial clarity, supply chain management, and effective marketing strategies.

    Takeaways

    • The M&A market for ecommerce has seen significant fluctuations, with a recent slowdown in activity due to economic factors.
    • Consumer products businesses that demonstrate revenue growth and profitability are more attractive to investors.
    • Understanding unit economics and cost of goods sold is crucial for business owners.
    • Key man risk and reliance on a single sales channel can deter potential buyers.
    • Preparation is essential for business owners looking to sell, including understanding financials and market positioning.
    • Engaging trusted advisors can help navigate the complexities of selling a business.
    • Diversification in supply chain and sales channels reduces perceived risk for buyers.
    • Effective marketing strategies are vital for customer acquisition and business growth.
    • Selling a business is a team effort, and having the right support can lead to better outcomes.

    Chapters

    00:00 Introduction to Ecommerce M&A

    02:39 Josh Robbins' Ecommerce Journey

    05:40 The Evolution of M&A in Ecommerce

    08:45 Current Trends in Consumer Products

    11:49 Understanding Profitability and Valuation

    14:30 Challenges in M&A Transactions

    17:24 Key Factors for Successful Deals

    22:06 Understanding Cost of Goods Sold

    27:34 Supply Chain and Sales Channel Diversification

    38:59 Preparing to Sell Your Business

    Work With Us

    If you are considering an ecommerce exit and need help with your ecommerce accounting, reach out to us at LedgerGurus.

    We are an ecommerce-specialized accounting firm, and we can handle all your numbers so you can focus on growing your business and preparing to get the best possible selling price for your business.

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    45 m
  • E10: How to Choose the Right IMS for Your Ecommerce Business
    Mar 5 2025

    In this episode of the Ecommerce Finance Podcast, Stephen Brown and Scott Scharf discuss the critical aspects of selecting and implementing an inventory management system for ecommerce businesses. They explore the importance of inventory management as a key asset, the methodology for selecting the right system, and the expectations for implementation timelines.

    The conversation also covers when to consider an inventory management system, the differences between ERPs and inventory management systems, and the necessity of documenting processes for successful implementation.

    Takeaways

    • Inventory is often the biggest asset in consumer product businesses.
    • Many entrepreneurs struggle with inventory management due to reliance on spreadsheets.
    • Selecting an inventory management system requires a clear understanding of business needs.
    • Demos should focus on specific processes relevant to the business.
    • Implementation of inventory systems often requires external expertise.
    • Budgeting for implementation costs is crucial for success.
    • Hiring an operations manager can significantly improve system adoption.
    • Pain points in inventory management often indicate the need for a new system.
    • Trusting but verifying your 3PL is essential for accurate inventory tracking.
    • Documenting processes ensures consistency and efficiency in operations.

    Sound Bites

    "Trust but verify your 3PL."

    "Hire someone to help you with this."

    Chapters

    00:00 Introduction to Inventory Management Systems

    03:16 Challenges in Inventory Management

    06:25 The Importance of Comprehensive Processes

    09:23 Selecting the Right Inventory Management System

    12:37 Methodology for Choosing an Inventory System

    18:27 Implementation Expectations and Budgeting

    25:56 Implementation Timeline and Feedback Mechanisms

    31:52 The Role of Operations Management in E-commerce

    37:15 Inventory Management Systems vs. 3PLs

    39:01 Evaluating ERP Systems for E-commerce

    47:41 Documenting Processes for Successful Implementation

    Guest Info

    • Scott Scharf
    • Scott@scharftech.com
    • https://www.linkedin.com/in/scottscharfcc/

    Work with Us

    Struggling to make sense of your ecommerce financials? Let LedgerGurus handle your accounting so you can focus on growth.

    Take control of your inventory accounting and unlock real profitability with our inventory consulting services.

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    52 m
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