Smart Gets You Further – In Conversation with the EU Commissioner for Sustainable Transport and Tourism, Apostolos Tzitzikostas

In this episode of the EU Smart Tourism Podcast, we have a special opportunity to hear from Apostolos Tzitzikostas, the European Commissioner for Sustainable Transport and Tourism. As the first Commissioner with a dedicated tourism title, Mr Tzitzikostas discusses the importance of smart and sustainable tourism in Europe, and shares the key priorities of the new EU tourism strategy.

Host: Misa Labarile, Policy Officer of the European Commission, DG MOVE

Find out more about smart tourism and the #EUTourismCapital & #EUGreenPioneer competitions at the initiative website: https://smart-tourism-capital.ec.europa.eu/

Smart gets you further - The 2025 European Capital & Green Pioneer of Smart Tourism winners

In the new episode of the EU Smart Tourism Podcast, we are introducing and celebrating the winners of the 2025 European Capital & Green Pioneer of Smart Tourism - Torino (Italy) and Benidorm (Spain). We will have a look at Torino's transformation into a smart tourism destination and Benidorm's sustainable and slow tourism approach.

Misa Labarile, Policy Officer at the European Commission, DG MOVE together with representatives of the winner cities, discuss the importance of the award and showcase the winning cities' achievements in smart tourism.

Speakers:

• Maurizio Vitale: Chairman, Turismo Torino e Provincia, Italy
• Cristina Cerutti, Tourism Monitor Officer, Turismo Torino e Provincia, Italy
• Leire Bilbao: Managing Director, Visit Benidorm, Spain

Host: Misa Labarile, Policy Officer of the European Commission, DG MOVE

Find out more about smart tourism and the #EUTourismCapital & #EUGreenPioneer competitions at the initiative website: https://smart-tourism-capital.ec.europa.eu/

In this episode of the EU Smart Tourism Podcast, we explore how the EU is helping destinations across Europe make tourism more sustainable and resilient. Misa Labarile, Policy Officer at the European Commission, DG GROW, is joined by Marlène Bartès also Policy Officer at the European Commission to discuss the Sustainable EU Tourism Project, which connects destinations to share practical solutions for challenges like reducing environmental impact, supporting local economies, and preserving cultural heritage.

Learn about the 50 best practices selected from over 300 case studies and discover how destinations like Majorca (Spain), the Azores (Portugal), and Montafon (Austria) are leading the way with replicable initiatives. Plus, get a sneak peek at upcoming workshops, webinars, and resources designed to foster collaboration and innovation in sustainable tourism.

For more information and to explore best practices from EU destinations, visit the #SustainableEUTourism website: www.europa.eu/!B9HpWf