EPISODE 5 — Your Brand: Why Clients Choose Chefs Based on Feelings, Not Food
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Branding isn’t logos. It’s how you make people feel. Clients book the chef they trust, not the chef with the prettiest Instagram grid.
I share the story of why Chef Vanda’s clients remembered the experience she created far more than the dishes themselves — and how tiny habits like communication, consistency, and emotional safety become the most powerful branding tools you have.
By the end, you’ll know exactly how to build a brand that sticks in people’s hearts.
🌟 RESOURCES, LINKS & NEXT STEPS 🌟
Looking to grow your personal chef business? Start here ⬇️
👉 BecomeAPersonalChef.com — Explore our brand-new bookstore & resources
👉 PersonalChefFinder.com — Working chefs: claim your listing and get discovered
📚 Books to Build, Grow & Niche Your Personal Chef Business
➡️How To Run A Successful Personal Chef Service
The step-by-step guide to turning your passion for cooking into a profitable business
https://amzn.to/4owVJST
➡️The Personal Chef Sales Manual
Close clients, communicate like a pro, and build trust in any kitchen
https://amzn.to/4oELsUO
➡️Niche Up Your Personal Chef Service with Special Diets
Specialize, stand out, and scale with confidence
https://amzn.to/3KDQ8MN
➡️Niche Up Your Personal Chef Service with Signature Services
Design, price, and deliver high-value experiences that set you apart
https://amzn.to/48RLHqO
➡️Niche Up Your Personal Chef Service with Teaching & Classes
Turn your cooking skills into income, influence, and independence
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