EP354 - The Leads Were There… So What Went Wrong? ft Danny Gavin
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In this engaging interview, digital marketing expert Danny Gavin shares valuable insights on PPC, lead generation, handling mistakes, and the evolving role of AI in marketing. Discover practical lessons from real-world experiences, including how honesty, communication, and technology checks can save campaigns and client relationships.
Takeaways
- Honesty and transparency are crucial when addressing mistakes.
- Regular communication and reporting can prevent misunderstandings.
- Implementing backup systems like lead data spreadsheets enhances visibility.
- AI can assist in analyzing phone call quality and lead qualification.
- Always double-check inputs and outputs when using AI tools.
resources
Danny Gavin on LinkedIn
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