• EP24 – Don’t Guess Your Niche: Start with Truth, Not Tactics

  • Apr 22 2025
  • Duración: 9 m
  • Podcast

EP24 – Don’t Guess Your Niche: Start with Truth, Not Tactics

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  • Resumen

  • You don’t need another certification.
    You need to talk to real people.

    In this episode of the Path2Purpose Podcast, I break down the difference between quantitative vs. qualitative research—and why qualitative is the game-changing tool no one is teaching new coaches and healers.

    💡 You’ll learn:

    ✅ Why surface-level research keeps you stuck in analysis paralysis
    ✅ How to conduct real client interviews (even if you’re just starting)
    ✅ The 5 Whys method from Toyota—and how it uncovers the emotional truth behind what your clients actually need
    ✅ Why your first offer isn’t about being perfect—it’s about being real and validated by human connection

    🎯 This is the real start of your business—not the website, not the logo—this.

    🎧 Listen now and let’s build from truth, not fluff.

    📲 DM “Challenge” on Instagram to get my free Client Interview Guide.
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