EP113: The Law of Reciprocity

Let’s dive into one of the most powerful principles of human influence: reciprocity. Rooted in psychology, sociology, and everyday interactions, reciprocity explains why people feel compelled to return favors, kindness, or concessions. Yes – we feel obligated to give back! Join Mike and Will as they discuss classic experiments, author Robert Cialdini’s insights, elephant figurines, the upcoming 5th annual The Vibe You’re In bash, and everyday applications for the law of reciprocity. Hosted by Michael Santana and Will Molina. Conversations that encourage the discipline of purposeful thinking.