EP11. The Power of Branding, with Natasha Rahman, Snap

In this episode, Natasha Rahman, Group Marketing Manager at Snap, joins me to explore the power of branding and how it can transform your go-to-market strategy.

By the end of this episode, you’ll learn:

• How branding can shorten your sales cycle by building trust and credibility early on
• Why branding and lead generation work better together, not in silos
• The three Cs for a successful campaign: clarity, consistency, customer-centricity
• How to measure the impact of your brand campaigns using metrics like direct traffic, SEO performance, and revenue uplift

If you're building, or rebuilding, a brand, this episode is full of actionable insights.

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