
EP. 9 - A new mindset in Tehran - w/ Mahsa Payamyar
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Mahsa Payamyar is the founder and CEO of Payamyar designs.
In this episode, we will discover with Mahsa how the mindset of Iranian clients has changed after the Covid19 pandemic in terms of how to approach and discover new products and brands.
After graduating in Architecture from the Islamic Azad University of Tehran in 1996, she stepped into interior design, gaining practical experience by participating in
several domestic and foreign projects.
In 2001 she opened her own design studio which soon gained recognition due to her unique and innovative style which separated her from her contemporaries. In less than 4 years, she became the interior designer of choice for the elite of northern Tehran.
In 2005 she gained her first luxury project, designing a sample unite for a famous residential
project by one of the most prominent construction groups in Iran. This great success and her focus on developing unique sample units, led to a path of continuous collaboration and partnership with international luxury construction groups.
Payamyar’s years of practical experience, together with her sharp eye with the superpower of immediate estimation of space and measurements and her strong creative imagination allow her to see the final outcome from the beginning and inject her distinct vision into every project.
Payamyar designs studio believes in success based on practicality and experience, remaining up-to-date by keeping track of emerging market trends and tastes.
The studio follows its founder's mission of Innovation, creativity and constant learning towards sustainable growth.
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