EP 086: The Realtor's AI Playbook for Pricing and Marketing
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EP 086: The Realtor's AI Playbook for Pricing and Marketing
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How does a top-producing agent price homes more accurately and market them faster, with less effort? In this episode, I sit down with Chuck Bachteler of Berkshire Hathaway HomeServices Florida Properties Group to break down his real-world AI workflow. From ChatGPT-powered pricing strategies using RPR data to create polished listing content in minutes, Chuck shares how he systematized property pricing with a 7-step AI prompting process.
Whether you're new to AI or ready to sharpen your edge, you’ll walk away with tactical tips and tools you can apply immediately to your own business.
Resources:
Chuck’s 7-prompt pricing formula - https://docs.google.com/document/d/1e8LkbNDmAUmEf5_fqw7OXRc09yY5fRIMcdh-7LcHUlU/edit?usp=sharing
Guest: Chuck Bachteler
Website: https://www.sandandkey.com/
Instagram: https://www.instagram.com/chuckbachteler_realtor/#
Linkedin: https://www.linkedin.com/in/chuck-b-0b88499/
Facebook: https://www.facebook.com/ChuckYourRealtor/
Host: Rajeev Sajja
Rajeev Sajja on Facebook
Rajeev Sajja on Instagram
Rajeev Sajja on LinkedIn
Rajeev Sajja on YouTube
Resources:
Agent to AIgent book on Amazon - https://a.co/d/0YxMd2Y
Real Estate AI Flash Podcast Site
AI Playbook
Join the Instagram Real Estate AI Insiders Channel
Join the Real Estate AI Academy waitlist
Subscribe to the Real Estate AI Flash Newsletter