E5 | Jaime Schmidt Makes Armpits Big Business

If you don't know the name Jaime Schmidt, then you don't know Schmidt. But you probably do know the line of natural deodorant and products that she created, Schmidt. For a long time, it was the only natural deodorant that worked and smelled good. Wanting to use cleaner products, Jaime started that as a project out of her kitchen while she was pregnant with her son. She grew it into a company with 160 employees and brought in a reported $45 million in revenue all within seven years. On today’s podcast, Jaime tells Scott Evans the story of how she quit her job, drove cross country, and discovered a recipe that would change everything.