• E49: Vietnam’s digital shake-up: Threads, Facebook's fightback and the banking app boom

  • Apr 22 2025
  • Duración: 33 m
  • Podcast

E49: Vietnam’s digital shake-up: Threads, Facebook's fightback and the banking app boom

Escúchala gratis

Ver detalles del espectáculo

  • Resumen

  • Ho Thuy Tien and Thue Quist Thomassen from market research agency Decision Lab return to You Don’t Know Vietnam to break down their latest Connected Consumer Report — and what it means for brands. We dive into why Threads is exploding among Gen Z, how brands should approach audio platforms and live commerce, and why Vietnam’s ride-hailing and digital finance sectors are evolving fast. From the rise of Xanh SM to the blurring lines between e-wallets and banking apps, this episode is full of insights for anyone looking to stay ahead in Vietnam’s fast-moving digital landscape.

    Send us a text

    If you enjoy this conversation or think someone in your network could find value in it, please share it and hit follow to get notified when the next episode drops.

    This podcast is brought to you by We Create Content, the content marketing agency that builds audiences for global brands in Vietnam. You can follow our host, Ian Paynton, on LinkedIn, and follow the podcast on Instagram, TikTok and X.

    A special thanks to DJ Jase at The Beats Saigon for the soundtrack, and to YOU for listening.

    Más Menos
Más Menos
adbl_web_global_use_to_activate_webcro768_stickypopup

Lo que los oyentes dicen sobre E49: Vietnam’s digital shake-up: Threads, Facebook's fightback and the banking app boom

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles