E49 Be Seen! (Get Noticed with a Podcast & Book) Wks 1-4

Your voice is your advantage.

When your podcast and your book work together, you become the guide your audience trusts — before they ever meet you.

Episode Summary

This episode marks the beginning of your final phase: becoming recognizably you — a voice, a perspective, and a message that stands apart in the market.

Being seen as a unique expert isn’t about being louder, flashier, or more polished.

It’s about clarity, consistency, and knowing exactly who you speak to — and why it matters.

Your podcast carries your voice.

Your book carries your frameworks.

Together, they shape the experience of your audience — and position you as the solution they’ve been searching for.

What We Cover

🔹 Why your personal story is the core of your authority

🔹 How your podcast episodes become chapters in your book

🔹 Why your ideal listener is usually a past version of you

🔹 The importance of a clear season theme and predictable structure

🔹 How repetition builds recognition, trust, and loyalty

Key Idea

Your podcast and your book are not two separate projects.

They are two expressions of the same message — spoken and written.

When your voice and your stories repeat across platforms, you become easy to follow — and impossible to forget.

Your 13-Minute Action Step

1️⃣ Revisit your show notes from the last season.

2️⃣ Highlight:

• Recurring themes
• Phrases you repeat naturally
• Questions your listeners keep asking

3️⃣ These are the chapters of your book — already drafted.

4️⃣ Choose one theme and write a working chapter title.

Your expertise is already on the page — it just needs organization.

Pro Tip

Authority is built through consistency, not volume.

Say one meaningful thing many times — in many places — in your voice.

Next Step

If you want help turning your episodes into a publishable book — or shaping your podcast so it becomes your lead engine:

👉 https://influencersformula.com

That’s where you can work with Donna & Ben directly.