• E33: Taking the Reins While Continuing the Creative Legacy with Moosylvania’s Andrew Cohen

  • Apr 22 2025
  • Duración: 51 m
  • Podcast

E33: Taking the Reins While Continuing the Creative Legacy with Moosylvania’s Andrew Cohen

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  • Resumen

  • Join Adam Hill in exploring the journey of Andrew Cohen as he navigates the ownership transition of Moosylvania, the legendary advertising agency his father started. Andrew candidly shares the challenges of taking the reins, the dynamics of working alongside his father, and how his leadership role has unfolded over time.

    Discover how Andrew is embracing creativity in the face of AI advancements (including their innovative brainstorming tool, Collabsurdity!) and gain insights into balancing family ties with business responsibilities and the future of advertising.

    0:00 Intro

    5:24 Childhood dynamics and parental relationships

    16:30 Integrating into the family business

    23:53 Ownership transition and gifting challenges

    30:32 Finding clarity in family business roles

    37:47 Advice for succession planning

    40:08 Legacy and vision for Moosylvania's future

    45:02 Current state and future of Moosylvania

    48:52 Closing thoughts on family business resources

    Resources Mentioned:

    Moosylvania

    Andrew Cohen's LinkedIn profile

    Email: adam.hill@eosworldwide.com

    Follow Adam:

    IG: @theadamchill

    YouTube: @adamchill

    LinkedIn: https://www.linkedin.com/in/adamchill
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