E122: Why Blizzard Killed Project Titan

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Is your team busy working, or are they just walking slowly toward the abyss?

It's a nightmare scenario: you're surrounded by world-class talent and burning through a budget in the 10s of millions, yet the game feels further away from shipping than ever . In this episode, Ben reacts to Lex Fridman's interview with Jeff Kaplan (former Overwatch Director) as they break down the "multifaceted failure" of Blizzard's Project Titan . We dive deep into the "hubris" that kills AAA projects, why "anticipatory hiring" is a trap, and the brutal courage it takes to tell your CEO to shut a project down.

What you'll learn in this episode:

• Why having a "cool idea" is actually waste
• How the "we can do no wrong" mentality after a hit like World of Warcraft leads to multifaceted failure
• Why overhiring creates "busy work" rather than progress.
• How to recognize when to inspire your team to think bigger and when to pull them back to focus on shipping
• Why every technical or art failure is, at its root, a failure of leadership

If you're a game developer who has ever felt the soul-crushing weight of "anticipatory hiring" and busy work, or a leader of a game development company who needs the courage to admit when a project has become a "money hole" before it's too late, this episode is for you.

You may listen to the full audio podcast:

Apple Podcast: https://podcasts.apple.com/us/podcast/493-jeff-kaplan-world-of-warcraft-overwatch-blizzard/id1434243584?i=1000754728791

Spotify: https://open.spotify.com/episode/44oTEHDZdB7ITCB5dx88mB?si=6d45a2506a794ee8

Lex Fridman's YouTube Channels:

🔗 @lexfridman

🔗 @LexClips

Original Video Clip: https://www.youtube.com/watch?v=XVaxD8veRIg

Full episode: https://www.youtube.com/watch?v=H9rF1CSSh-w

Connect with us:

🔗Ben's LinkedIn: https://www.linkedin.com/in/benjamin-carcich/

🔗BBG's LinkedIn: https://www.linkedin.com/company/building-better-games/

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🔗Website: https://www.buildingbettergames.gg

🔗YouTube: https://www.youtube.com/channel/UCZpMT-dUwQR-R4Mb4uub6Sw

If you want me to help producers or studios build better games through effective systems and leadership, you can reach me at: [e-mail]

#GameDev #ProjectTitan #Overwatch #GameLeadership #BuildingBetterGames