E003 - Overcoming Plateaus in Entrepreneurship

Key Takeaways

• Embodying your CEO self and offer is crucial for sustainable business growth
• Radical self-care and alignment with your values/energy are key to avoiding burnout
• Building genuine relationships and intimacy with your audience is more effective than mass marketing
• Trusting yourself and your systems, rather than micromanaging, leads to better results

Why Entrepreneurs Stay Stuck

• Holistic issue involving mindset, energy, and structural elements
• Misalignment between actions and expected results
• Lack of strategic planning and CEO mindset
• Burnout from trying to scale too quickly or in misaligned ways

Micromanagement and Trust

• Emily: Shifted from laissez-faire to creating clear structure/expectations
• Bryn: Caution against over-tweaking with AI tools; trust the process
• Importance of setting standards and communicating clearly with team/clients

Embodying Offers and CEO Mindset

• Create offers from a place of passion and client-centeredness
• Price based on value, not arbitrary income goals
• Enthusiasm and full belief in your offer leads to natural embodiment
• Radical self-care enables showing up as your fullest expression

Building Relationships in Marketing/Sales

• Bryn: Focuses on email marketing for intimacy; uses Voxer for personal touch
• Emily: Leverages Instagram stories for behind-the-scenes connection
• All agree on importance of finding what works for your energy/style

Advice for New/Plateaued Entrepreneurs

• Bryn: Unsubscribe from industry peers to reduce unhelpful influence
• Emily: Recognize different strategies needed at different business stages
• Steph: Be still and reflect on your true skills/passions before acting
• Maggie: Have patience; let strategies work before changing course

Next Steps

• Implement radical self-care practices to show up as your best self
• Audit your offer creation process to ensure alignment with your passions and client needs
• Experiment with relationship-building marketing tactics that feel authentic to you
• Consider doing shadow work or pattern recognition to overcome mental blocks
• Trust your systems and avoid constant tweaking, especially with new tools like AI

Links

• Emylee: soldoutservices.com. | https://www.facebook.com/emyleesays | https://www.instagram.com/emyleesays/ | https://www.youtube.com/@EmyleeWilliams
• Brynn: brynbrown.com | https://www.facebook.com/CoachBrynBrown | https://www.instagram.com/brynbrowncoaching/ | https://www.youtube.com/@brynbrown
• MMSS: https://www.facebook.com/groups/7figuresystemsforceos