Duped: The Dark Side of Online Business  Por  arte de portada

Duped: The Dark Side of Online Business

De: Michelle Mazur and Maggie Patterson
  • Resumen

  • If you’ve ever felt like you’ve been duped by a celebrity entrepreneur or coach, or watched with wonderment as people do downright dirty things to grow their business online, this is the show for you. When it comes to starting and growing a business online, there’s no denying the appeal of a flexible, freedom-filled life where you can make more money than you ever imagined. But behind the glossy images on Instagram and big promises, there’s a dark side. In Duped, your hosts Dr. Michelle Mazur and Maggie Patterson do a deep dive into everything that’s wrong with the online business world. From scammy life coaches to sleazy sales practices to cult and MLM style tactics we talk about all of it. You’ll learn what to watch for as a consumer so you can protect yourself from falling prey to these tricks and tactics.
    2021 Small Business Boss and Communication Rebel
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Episodios
  • Why Do We Fall for Get Rich Quick Schemes
    May 27 2024

    If you’ve ever been duped and immediately blamed yourself for it, you’re not the only one.

    Yes, we all have a level of personal responsibility, but that doesn’t negate the fact that humans are primed to fall for get rich quick schemes.

    So why is that?

    In this episode of Duped, we’re flipping the script. Instead of talking about how to prevent getting scammed, we’re exploring why were are so damn susceptible to it.

    We discuss:

    • A brief history of get rich quick schemes.

    • Five telltale signs you’re being scammed.

    • How rugged individualism and the American dream play a role in why we get sucked into schemes.

    • Why do prosperity gospel and manifestation prime us to be taken in by schemes?

    • What is confirmation bias and what role does it play in our decision-making?

    For detailed show notes and links to everything mentioned in this episode, please visit duped.online.

    For more Duped, including monthly bonus episodes, join the Patreon.

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    58 m
  • Consumer Caution: Understanding the Risks of Payment Plans in Online Business
    May 6 2024

    Have you ever bought something on a payment plan and quickly realized you’re unsatisfied, but there’s no way out?

    The fact is, not all payment plans are created equal. While they can be an excellent way to pay for something over time, the flip side is that they can also be weaponized by celebrity entrepreneurs and used to handle sales objections.

    So, what risks should you, the consumer, know about before buying a course or program using a payment plan?

    In this episode, we’re equipping you with the knowledge to make informed decisions about what you buy and how you pay for it.

    We discuss:

    • The pros and cons of payment plans.

    • How payment plans can be weaponized to handle objections.

    • How much is a reasonable markup on a payment plan?

    • The possible pitfalls of extended payment plans.

    • Why incentives for paying in full can be problematic.

    • How third-party payment services can make payment plans more questionable.

    • Questions to ask before you buy.

    For detailed show notes and links to everything mentioned in this episode, please visit duped.online.

    For more Duped, including monthly bonus episodes, join the Patreon.

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    46 m
  • How To Read a Sales Page (Part 2)
    Apr 15 2024

    Sales pages are designed to make us buy. But if the way they’re done is scammy or deceptive, should we really buy from them at all?

    In part one of this two-part series on sales pages, we covered program promises, pain points, and the solution. But there’s way more you need to watch for, so in this episode, we’re digging into FAQs, bonus stacks and more.

    We discuss:

    • Why long sales pages can leave you confused and worn out.

    • How do you identify possible red flags when you read an about section?

    • Key questions to keep in mind when you read testimonials.

    • Why FAQ sections devoted to overcoming money objections should give you pause.

    • Value stacking: What is it, and why is the math used often complete BS?

    For detailed show notes and links to everything mentioned in this episode, please visit duped.online.

    For more Duped, including monthly bonus episodes, join the Patreon.

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    56 m

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