Doing It Online : The Doable Online Marketing Podcast Podcast Por Kate McKibbin arte de portada

Doing It Online : The Doable Online Marketing Podcast

Doing It Online : The Doable Online Marketing Podcast

De: Kate McKibbin
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This is the Doing It Online Podcast with your host serial entrepreneur, 6 and 7 figure funnel strategist and super nerd, Kate McKibbin, where every week we’re here talking nerdy, and sharing the things that actually work to help you make more sales of your online courses and programs (while actually selling less!) and with a tonne more profit too. We cover all things funnels, sales and marketing including: Social Sales Funnels, Profitable Offers, Email Automatoins and even the latest AI tips and strategies.Copyright 2023 All rights reserved. Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • #264 - My Day-by-Day Black Friday Promo Calendar (That Converts Like Crazy)
    Sep 30 2025

    Hey there! I’m Kate from Hello Funnels, and in this episode of the Doing It Online Business podcast, I’m excited to share my secrets for dominating Black Friday promotions.

    After years of navigating the chaotic Black Friday season (and yes, plenty of stress!), I’ve perfected a day-by-day promo calendar that turns excitement into crazy conversions.

    I’ll guide you through avoiding the noise of big competitors and reveal my exclusive strategy to make your Black Friday offers stand out with a fun, irresistible twist.

    Trust me, it’s a total game-changer! Plus, I’m throwing in a free Black Friday promo calendar download with all the details to help you kick off your success.

    Let’s jump in and make your Black Friday promotion a massive hit!

    00:00 Getting Ready for Black Friday

    01:23 Cutting Through the Noise

    03:20 The Power of Early Promotions

    04:34 Making Black Friday Fun

    05:53 Creating Exclusivity and FOMO

    07:40 Leveraging Scarcity and Urgency

    08:48 Ensuring Immediate Purchases

    09:28 Black Friday Magic Bundle

    10:42 Conclusion and Thank You

    Más Menos
    11 m
  • #263 - How Smart Course Creators Use Black Friday As A Launch Warmup
    Sep 23 2025

    Hey everyone! I’m Kate from Hello Funnels, and in this episode of Doing It Online Business podcast, I’m excited to share my insider tips on turning Black Friday into a launch warmup strategy.

    After years of navigating the chaos of Black Friday sales (and yes, some epic flops), I’ve discovered how smart course creators like me can set the stage for massive success in January and February.

    I’ll break down the big mistakes I’ve seen—and made—during Black Friday, then reveal my proven tactic: crafting a bite-sized offer that preps your audience for your biggest launch.

    Trust me, it’s a total game-changer! Also you can grab my Black Friday promo calendar here and kickstart your strategic planning.

    Let’s jump in and make this Black Friday a launchpad for your course business success!

    00:00 Common Black Friday Mistakes to Avoid

    02:08 Why Bundling Random Stuff Doesn't Work

    04:37 The Importance of Novelty in Your Offer

    05:44 Creating a Strategic Black Friday Offer

    07:26 Using Black Friday as a Taste Test

    08:39 Crafting the Perfect Bite-Sized Offer

    14:45 Ensuring Your Offer is an Easy Yes

    18:20 Final Tips for a Successful Black Friday

    20:30 Conclusion and Next Steps

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    22 m
  • #262 - 3 systems that make sure I make sales while I am away on holidays (and how to steal them all!)
    Sep 16 2025

    Hey there! I’m Kate from Hello Funnels, and in this episode of my Doing It Online Business podcast, I’m excited to share the three systems that keep my sales rolling while I’m away on holidays.

    After years of stressing over business during family vacations (yes, sneaking laptop checks at the beach!), I’ve finally nailed these strategies to grow my business effortlessly.

    I’ll break down each system—like my content engine (don't have one? Be sure to grab my 7-Day Payday), profit funnel, and evergreen launch campaigns—and show you how they work together to bring in sales 24/7.

    Trust me, it’s a total game-changer! I’ll also toss in a bonus tip on planning holidays strategically and point you to my free masterclass for all the templates to steal these setups.

    Let’s jump in and set up your business to thrive while you sip cocktails on your next getaway!

    00:00 The Reality of Running a Business

    01:24 Preparing for a Family Vacation

    03:07 System 1: The Content Engine

    04:22 Maximizing the Content Engine

    07:01 System 2: The Profit Funnel

    10:10 System 3: Monthly Evergreen Launch Campaigns

    11:18 Running Your Business on Autopilot

    13:21 Conclusion and Masterclass

    Más Menos
    15 m
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