A quick episode - pure gossip to start with covering the split of Nicole and Keith.

Are no celeb relationships sacred? We're devastated.

Next, is the *ONE* question you need to ask to get growth in your business FAST.

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Episode Overview
Did Sam Altman order a hit on a former OpenAI employee? This week’s Dirty Chats has A LOT of gossip, scandal and conspiracy. I discuss updates on Taylor Swift's Superbowl negotiations, Violet Affleck’s CRINGEY U.N address, Jimmy Kimmel’s suspension drama and the Tylenol–autism controversy. (All things I'm obviously MEGA qualified to talk about. )

What You’ll Hear in This Episode:

• 🕵️ Sam Altman Murder Conspiracy: The shocking death of Suchir Balaji, OpenAI whistleblower-timeline, evidence, and why his family suspects murder.
• 🏈 Taylor Swift vs. the NFL: Why negotiations look like they've fallen through (I'm grieving the lost Easter eggs), and Taylor's yawn of an album rollout.
• 🌍 Violet Affleck at the UN: I have second-hand embarrassment, and so should you.
• 📺 Jimmy Kimmel’s Suspension & Return: Free speech, government censorship, and Erika Kirk’s grief in the spotlight.
• 💊 Tylenol & Autism Backlash: How misinformation and marketing collide—and why it’s not just a medical issue, but a branding one.

Why Listen?
Dirty Chats isn’t just gossip - it’s where celebrity culture, marketing strategy, and business lessons intersect. From collabs gone wrong to PR stunts that shape public opinion, every headline is a case study in influence.

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This week, I re-brand Kris Jenner's Mac collab, discuss the Alo luxury handbag disaster, and my take on how to make more $$$. I cover:

• Kris Jenner’s MAC Cosmetics campaign → Why the “leaked photo” stunt flopped, why big brands often miss the marketing mark, and what MAC could have done differently to connect with today’s savvy audience.
• Alo Activewear’s luxury handbag launch → The $3,600 yoga-to-handbag leap no one asked for, and why brand perception matters is a fickle thing that needs to be respected.
• The mantra that runs my business: → I share how moving faster (and letting go of perfection) has made me more money, plus why entrepreneurs who hesitate lose out to scrappy competitors.

You’ll also hear my unfiltered thoughts on celebrity endorsements, luxury positioning, and why done is always better than perfect.

Also, SHOULD I HAVE A 3rd BABY?!

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This week's a mixed bag: the reaction to Charlie Kirk's death reveals a lot about humanity, the new Bachelorette bombshell AND why a challenge might be your BEST marketing move in 2025.

1. Running a Challenge is the BEST thing you can do for your biz.
Thinking of launching a challenge but not sure if it’s worth the work? I break down the 5 reasons you should absolutely run a challenge — from skyrocketing your visibility to creating unstoppable momentum in your sales funnel. If you’ve ever wanted a step-by-step way to build authority, grow your audience, and convert buyers fast, this is your roadmap.

2. The Tragic Passing of Charlie Kirk
We also dive into the shocking news of Charlie Kirk’s death at age 31. Beyond the headlines, I unpack the disturbing reactions online — from grief to celebration — and what this says about empathy, political division, and the humanity we risk losing when we stop listening to people we disagree with.

3. Dirty Dish: The Bachelorette’s Wild New Lead
Finally, in our Dirty Dish gossip segment, I cover the Bachelorette shake-up: Taylor Frankie Paul, star of Secret Lives of Mormon Wives, is the new Bachelorette. Is this the shot of drama the franchise needs, or the final nail in its coffin?

👉 Whether you’re here for the marketing insights, the cultural commentary, or the reality TV tea, this episode will make you think, laugh, and maybe rethink how you show up in your own business.

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In this ep:

I got REJECTED from an online community for not being inclusive enough 🫤🫤🫤 I analyse Cardi B's BEST trial moments, and was Pamela Anderson and Liam Neeson’s “romance” a publicity stunt?

Oh, and did I mention the daycare mix-up in Sydney where a grandfather accidentally picked up the wrong child? Yep, it was a big news week.

What You’ll Learn in This Episode

• Cardi B Trial Breakdown – what really went down in Beverly Hills, the courtroom drama, and why her flawless testimony became a masterclass in brand control.
• Pamela Anderson & Liam Neeson “Romance” – PR stunt or real chemistry? What this teaches us about publicity, hype cycles, and audience trust.
• Inclusivity & Online Communities – the real story of how I got excluded from a paid group, why it stung, and what it reveals about cancel culture, categorisation, and niching in copywriting.

Links & Resources

👉 Join the Call Yourself a Copywriter in 4 Days CHALLENGE – 4 hours with me for just $27 USD. Link HERE

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TAYLOR SWIFT IS ENGAGED, her storytelling psychology, and is she trolling Meghan Markle? (I mean, Sussex). We also discuss why are Americans so much bolder in business than Kiwis and Aussies....

On top of covering:

• 🎤 The awkward reality of friends watching your business online (and why Farmer Sam is my unexpected podcast validator).
• 💍 Taylor Swift’s engagement - when it happened, why it matters, and why her storytelling makes her the world’s most powerful marketer.
• 👑 Meghan Markle’s With Love, Meghan Season 2 — why it’s giving “school camp counselor” instead of Netflix must-watch (and my pitch to save the show).
• 🎾 Serena Williams partnering with a weight-loss drug company (and the brand credibility fallout).
• 💡 The brutal cultural difference between American entrepreneurs vs. NZ/Australian business owners - and why Tall Poppy Syndrome is holding us back from saying the big, scary goals out loud.

It’s gossip, it’s business psychology, it’s storytelling 101… and it’s your permission slip to want more, dream bigger, and actually say it out loud.

Hosted by MYSELF, Marisa Twentyman, website copywriter of Dirty Copy.

JOIN THE CHALLENGE HERE: https://polite-tree-993.myflodesk.com/mpna0u6zqi

Browse my website here: https://dirtycopy.co/

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What does J.Lo being denied entry into Chanel, Alex Hormozi’s 10-hour book launch, and Taylor Swift breaking YouTube records all have in common? Business lessons.

In this episode of Dirty Chats (where pop culture meets marketing), I talk:

• Jennifer Lopez’s Chanel snub in Istanbul → and why her relentless work ethic (and even her flops) should be every entrepreneur’s blueprint.
• Alex Hormozi’s insane $100M book launch strategy → from spending $5M+ on ads to a Guinness World Record, and what it teaches us about risk, ROI, and showing up messy but massive.
• Taylor Swift on the New Heights Podcast → 1.3M live viewers, buying back her masters, announcing her album with Travis Kelce, and what her moves reveal about relatability, hype, and partnership in business.
• The real secret to achieving more in business → why emotions are a waste of energy (my 14 yr old self didn't see this coming), how to take action even when fear creeps in, and why successful entrepreneurs don’t let feelings drive the car.

If you love marketing psychology, viral celebrity moments, and brutally honest entrepreneurial lessons, this one’s packed.

✨ You’ll hear how to turn rejection into opportunity, why “working harder than everyone else” isn’t cliché (it’s strategy), and how to stop letting emotions hijack your goals.

JOIN THE CHALLENGE HERE: https://polite-tree-993.myflodesk.com/mpna0u6zqi

BOOK YOUR DIRTY IN AN HOUR HERE: https://dirtycopy.co/contact

Who am I? I'm Marisa Twentyman, founder of Dirty Copy, and a website copywriter for brands that don't do boring.

So yes, I love writing for businesses, but as a former highschool teacher, I love teaching you how to write good copy...

...and more importantly, how to generate good copy from AI.

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🚨 ChatGPT 5 is here — but is it the tool that will revolutionise humanity… or the technology that pushes us toward doomsday? In this episode of Dirty Chats, I unpack Sam Altman’s latest interview, why his answers worry me, and what AI’s rapid evolution means for you (and your kids).

But it’s not all existential dread - we’re also diving into the week’s juiciest celebrity and pop culture updates:

• 🎤 Taylor Swift’s 12th album announcement - hidden clues, orange carousels, and a masterclass in scarcity marketing
• 💌 Pamela Anderson & Liam Neeson’s budding romance - sourdough bread, shyness, and the internet’s new favourite wholesome couple?
• 📺 My takeaways from Pamela’s Netflix documentary — from pattern interrupts to the personal cost of liberation in the public eye

Plus: Why refusing to learn AI now could leave you behind forever - and how to protect your future in a world where knowledge is free, creativity is under threat, and regulation is lagging behind.