Digital Marketing Etiquette for Small Businesses – Part 1: Websites (Business Development & Marketing)

Your website is your first impression — your digital handshake. In this episode, we explore the golden rules of online etiquette for small businesses, covering website user experience, accessibility, and trust. Learn how to make your site more professional, user-friendly, and aligned with Australian best practices.

From reducing pop-up overload to using Aussie English that resonates with your local audience, this episode is packed with practical tips (and a few pet peeves) to help you stand out online for all the right reasons.

Next Episode will be Part 2 – Social Media Etiquette for Small Businesses: Learn how to stay kind, professional, and calm on every platform.

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While you’re on the website, check out my Small Business Kickstart Kit — it’s a one-page plan, social media calendar, marketing checklist, and Canva templates, all ready to go. Instant download at samhicks.com.au.

Sign up for the 5-Minute Business Boost newsletter, or see how we can work together to achieve your small business goals — whether through mentoring, attending a workshop, or a brief 1-hour course or even your choice of training..

Follow me on social media (@samhickscomau) and remember, anything is possible in business.