Welcome to Short Podcasting Tips by Podcast Branding.

Simple advice to help your podcast succeed.

Episode 2: Decide Your Format:

As you know, there are many different styles of podcasts.

There are solo-hosted shows, co-hosted shows with two or more people, interview-based shows, and panel or roundtable shows.

There are also narrative-type shows, story-based shows, fiction shows, and instructional shows. The list goes on and on.

Before you start your podcast, your job is to decide what format of show you want to produce.

And it may be a combination of more than one. You may decide to do some solo episodes and have guests on others. You may have a regular co-host or perhaps a revolving group of co-hosts, depending on the topic.

It’s entirely up to you.

But keep in mind that there are challenges with each format of podcast.

Co-hosted, pannel and interview-based podcasts require coordinating schedules, which may be difficult. Especially the more people who are involved.

Solo-based podcasts allow you to record when it’s convenient for you but require more discipline and willpower. Since you’re not coordinating with anyone else, there’s less urgency, and it is easy to put off until later.

I’ve produced a solo-base show for the past 9 years and believe me, it’s very easy to put off recording since you have nobody to account to except yourself.

Deciding on a format for your podcast early in your journey will make it easier to prepare for your launch and what comes afterward.

And if you want the best chance at podcast success, whether you do a solo or co-hosted show, check out podcastbranding.co, where I offer professionally designed visual branding, including artwork and websites for podcasters.

After all, they see you before they hear you.

Mark Des Cotes

Podcast Branding Specialist