One of the worst decisions I made early on in my business?

Following this advice from a well-respected marketing guru:

“Don’t hire anyone. Employees will make your life hell.”

I trusted this person, so listening to them felt like the smart play.

And while it did keep things simple in some respects, it also kept my business small – and way more stressful than it needed to be.

When I eventually figured out that this was terrible advice (which took way longer than I’d like to admit), my business skyrocketed… and I started having a lot more fun in it too.

Of course, there’s more nuance to this than just “hire a bunch of people.”

Which is why I invited Mike Michalowicz – who literally wrote the book on building unstoppable teams – for this episode of Dare to Launch.

Whether you want to do more with your existing team, are thinking about hiring your first virtual assistant, or feel resistant to hiring anyone at all, there’s a lot of gold in this conversation.

We also get into the best way to attract the right people to your company…

… why you should avoid job titles (and what to do instead)...

… and more!

Check it out now.

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Dare to Launch Free Bonuses found at: https://getyoulaunched.com

Want to launch or grow your business – faster?

Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/

- - -

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

I just tested a new add-on with Product Launch Formula®…

…something simple that helped students get quick wins, build confidence, and create momentum from day one.

The results surprised even me… and the community it sparked was incredible.

In this week’s episode of Dare to Launch, Chris, Dan, and I break down exactly what we did… and how you can adapt it for your business.

This is a funky time to be in business. Things are way less predictable than they were 5 or 10 years ago.

And what people need right now is instant results and direct feedback.

That’s why this little “something extra” became a key piece of my offer – and something any coach, teacher, or course creator can add to their offers too.

- - -

Dare to Launch Free Bonuses found at: www.getyoulaunched.com

Want to launch or grow your business – faster?

Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/

- - -

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

I just tested a new add-on with Product Launch Formula®…

…something simple that helped students get quick wins, build confidence, and create momentum from day one.

The results surprised even me… and the community it sparked was incredible.

In this week’s episode of Dare to Launch, Chris, Dan, and I break down exactly what we did… and how you can adapt it for your business.

This is a funky time to be in business. Things are way less predictable than they were 5 or 10 years ago.

And what people need right now is instant results and direct feedback.

That’s why this little “something extra” became a key piece of my offer – and something any coach, teacher, or course creator can add to their offers too.

- - -

Dare to Launch Free Bonuses found at: https://getyoulaunched.com

Want to launch or grow your business – faster?

Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/

- - -

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

What if I told you that – in just a few seconds – you could create a piece of content that could generate millions of impressions and thousands of comments from your target audience?

Pretty cool, right? But wait, it gets even better…

Because this content can also give you valuable insights you can use to make your marketing more powerful and your future offers more attractive.

In this episode of Dare to Launch, Rachel Miller shares how one simple post generated 13.8M impressions and 42,000 comments in just 72 hours.

And this is more than just vanity metrics… it’s what those 42k comments revealed that’s really exciting…

Because the comments were filled with deep, meaningful insights from her target audience – people self-identifying with her community.

In just three days, the post turned into a focus group of 42,000 of her perfect customers – telling her exactly what they want, what they care about, and what their big struggles are.

Even better, people were tagging friends – new prospects – who were a perfect fit for Rachel’s offers.

Just from a single post.

Rachel also shows you how to create a similar post, and she gives you a word-for-word template you can use today to start building your own “focus group” – so you can use your post to discover what your audience really cares about.

- - -

Dare to Launch Free Bonuses found at: https://getyoulaunched.com

Want to launch or grow your business – faster?

Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/

- - -

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

This is probably one of the most actionable episodes ever of Dare to Launch.

Because Bari Baumgardner walks you through a 10,000-foot strategy for creating a high-ticket funnel that takes your ideal customers from:

“Wait, you can do that?” to “I could do that…” to “I have to do that!”

What’s great about Bari’s approach is that you don’t need to create a new course or program…

Instead, this is about depth – giving your audience an opportunity to go deeper with you, so they actually master what you teach.

If you already have a course – or even just an idea for one – Bari shows you how to turn it into a richer, deeper experience – and a premium, in-demand offer.

And she really walks you through how to do it – including the “3 x 3” system many big names (including me) use to make high-ticket offers.

This is a super valuable and actionable episode.

- - -

Want to launch or grow your business – faster?

Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/

- - -

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

If you think you’re selling knowledge, think again…

Knowledge is everywhere. And it’s free. Podcasts, YouTube, blogs… answers are just one Google search or ChatGPT conversation away.

So what are we really selling?

Our framework. Our approach. Our way of doing things. And while that might sound simple, it’s not easy…

Because that’s where fear often kicks in.

When someone says “no thanks” to your offer, it’s not just a simple “no”…

… they’re saying “no” to your personal approach… your ideas… your take… and your voice. And that stings a little.

(OK, it stings a LOT.)

That’s why so many people start diluting what they do.

They try to please as many people as possible, add extra “stuff,” and get advice from anyone and everyone…

Until their offer is a watered-down version of what made it powerful in the first place.

But the only way your work cuts through the noise is if you stop trying to please everyone and lean into what makes it yours.

That’s when your real voice comes out.
That’s when you start attracting the right people – and more of them.
And that’s when your offers become so desirable they practically sell themselves.

That’s exactly what Chris, Dan, and I unpack in this clip from Dare to Launch…

- - -

Want to launch or grow your business – faster?

Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/

- - -

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Dare to Launch Free Bonuses found at: https://getyoulaunched.com

Want to launch or grow your business – faster?

Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/

- - -

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Join my FREE Launch Masterclass here 👉 https://productlaunchformula.com/masterclass25 (Available until August 28th, 2025)

- - -

In this LIVE Q&A from my 2025 Launch Masterclass, I answer the questions that business owners everywhere are asking right now.

It often feels like the world is moving faster than ever – politics, economics, technology, AI – and it’s easy to feel left behind.

But here’s the truth: your ultimate security isn’t found in a job, a paycheck, or a market that feels unpredictable. It’s in creating value for the world, showing it to the right people, and getting paid for it.

That never changes.

In this special Q&A episode, you’ll discover real, practical insights and strategies that can immediately improve your messaging, marketing, and conversions.

This is what’s working now – the thinking I’m using in my launches. (In fact, this Q&A is part of my latest launch!)

Plus, you’ll get a front-row seat to the questions other Masterclass participants are asking – so you can see what’s on the minds of business owners just like you.

And this is just part one…

Part 2 is coming in a few days – and I’ll be diving even deeper into actionable strategies, answering more questions, and uncovering even more insights that can change the trajectory of your business over the next year.

- - -

Join my FREE Launch Masterclass now: https://productlaunchformula.com/masterclass25

Hear more from Jeff Walker on…

YouTube: http://www.youtube.com/@productlaunch

Instagram: https://www.instagram.com/jeffwalkerco

Threads: https://www.threads.net/@jeffwalkerco

Resources Referenced in the episode:

Got a question for us?

Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes!

THANKS FOR TUNING IN!

If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes.

Think you know someone who would enjoy this episode? Do them a favor and share it with them.

Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!