Daniel Pope - From Likes to Cash: How to Build Marketing Systems That Actually Convert

Tired of chasing likes and comments while your bank account stays empty? You're not alone.

In this episode of Business Builders Playbook, host David Bush (the self-proclaimed "Chief Everything Officer" who only works half days... any 12 hours you choose) sits down with Daniel Pope, Chief Storyteller and founder of Be Known LLC, to pull back the curtain on what actually drives revenue in today's marketing landscape.

Here's what you'll learn:

• How to escape the content treadmill - Daniel reveals why posting and praying is keeping you broke, and the simple traffic-to-conversion framework that's generated 5-12X returns for his clients
• The "silver bullet" of marketing - Discover the one research method that improves ROI every single time (hint: it's not what most "gurus" are selling)
• Webinar systems that print money - Learn why webinars aren't dead and how to set up automated presentation systems that convert cold traffic into $2K-$200K clients
• The "Epiphany Threshold" - Stop boring your audience to death. Daniel breaks down the exact sweet spot your hooks need to hit to make people stop scrolling and start buying
• Market research hacks for startups - No clients yet? Daniel shares where to mine golden customer insights without spending a dime (Facebook groups, Amazon reviews, YouTube comments... but you gotta know what to look for)
• AI for efficiency, not replacement - How both Daniel and David are using AI daily to 10X output without sacrificing quality (plus Daniel's "eliminate, automate, delegate" framework)
• The future of marketing - Why the next three years will favor boutique, high-touch services over mass-market courses (and what that means for your business model)

David brings his trademark "mass communication degree with zero business training" energy, swapping stories about teaching parents to use computers, cheering for rival football teams, and why he went to college to play ball and learn stuff... not get a job.

Whether you're a solopreneur drowning in tasks, a founder hitting a revenue ceiling, or a copywriter trying to land Blue Chip clients, this episode gives you the systems and strategies to stop grinding and start scaling.

Find all the show notes and links here: https://www.businessbuildersplaybook.com/3