Culture Wars and Podcasting

If you've ever worried about outrage, rebranding backlash, or haters coming for your podcast, here's how to handle the noise, protect your show, and keep your community strong in this episode of Build a Big Podcast ... Big Ideas in This Episode Outrage sells: how brands survive culture warsViral backlash? Build a spine, not just spikesPodcast mob attacks—will you stand or crumble?Ditch shallow trends; create legendary podcast statusCash grabs kill trust—choose sponsor partners wisely“Dance with the one that brung ya”—protect your coreControversy is a tax—pay only for real reach Why You Should Listen The sly, one-sheet “non-negotiables” trick that lets you dictate the rules and never let cancel culture own your show—command respect without groveling!How to spot the outrage merchants who want to hijack your podcast buzz for their own greedy clickbait empire (ignore this at your peril!)The little-known “community over controversy” method for outlasting every flash-in-the-pan influencer—while your rivals burn out chasing short-term spikesWhy chasing viral outrage is a losing game—and how the best podcasters quietly build a rabid, loyal tribe that’ll follow them to the ends of the InternetThe secret test every sponsor must pass before they get anywhere near your audience—get filthy rich without selling your soul to fly-by-night scammy advertisersThe dark arts of manipulating “vanity metrics”—and the unsexy metric that powers the richest podcasters you’ve never heard ofThe real reason brands, personalities, and podcasts are eaten alive by culture wars—plus, a proven way to future-proof your own show (even if you’re a nobody now)How to profit from “performative outrage” (Kid Rock edition)—without ever getting burned or hijacked by poser mobs or fake boycotts!The brutally honest script for handling haters, outrage mobs, and trolls—just say this once and watch the entire mob melt away in silenceWhy platform-hopping is suicide for podcasters—and the dirty secret about “rented land” that defines who wins and who gets wiped out overnightThe hidden formula for making your show legendary—not just a flash in the pan. (Hint: It’s despised by wannabe celebrities and algorithm chasers.)What to do the instant the “hot take industrial complex” comes for YOUR show (Don’t panic! Steal this 3-step crisis playbook instead)How to use “storm protocol” to turn controversy into cash and power—while your competition flails and cowers under Twitter dogpilesThe irresistible storytelling trick that lets your audience see your greatness (no humblebragging or awkward “Do You Know Who I Am?” rants required)Why “Go Woke Go Broke” is a gambler’s lie—and the simple, ultra-controlling move that stops hidden-agenda mobs from sabotaging your future on their terms Episode Timestamps [00:01:05] Why outrage—and not genuine belief—drives today’s biggest social media controversies (including brands like Cracker Barrel, Target, and Bud Light)[00:03:26] The untold story of a podcasting conference that lost its core audience chasing short-term profits—and what every podcaster must learn from it[00:06:32] The myth of “owning your audience”: Why building your podcast on rented platforms can destroy your career overnight (feat. YouTube horror stories)[00:09:09] “Dance with the one that brung ya”—How chasing trends almost always leads to losing your die-hard fans[00:11:50] The dark side of podcast sponsorships: Why saying yes to easy money (pills, potions, and crypto) might destroy your brand for good[00:14:02] Kid Rock’s performative outrage and the secret reality behind viral boycotts that listeners never see[00:17:12] Why controversy is a tax on clarity—and how embracing community over clicks is your unfair advantage as a podcaster You want these links ... Subscribe to Build a Big PodcastLike to read? Try Big Podcast Extra for more podcasting-related content.See Big Podcast AMP for personalized podcast growth assistance The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter ​ Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​ Want more help growing your podcast audience? Big Podcast Extra - Podcasting TipsBig Podcast AMP (Audio Monetization Program)