Culture Is the Strategy: Javier Farfan on Hustle, Legacy & Owning Your Career | Momentum Now Ep. 20

In this game-changing episode of Momentum Now, we sit down with cultural strategist and marketing exec Javier Farfan to talk legacy, leadership, and leveling up. From working at Microsoft and Pepsi to shaping narratives at the NFL, Javier has done it all—and he's still pushing the culture forward.

He unpacks how his upbringing in Harlem, his experience as a Latino creative, and his love for music, tech, and education all collided to build a career on his own terms. This episode is for anyone chasing purpose, building community, and rewriting the rules of success.