Creating a No Bullsh*t Strategy with Alex M H Smith

In this episode of The Better Leadership Team Show, I sit down with strategy advisor and author Alex M. H. Smith to break down what real strategy looks like—and why most leadership teams are misaligned without even realizing it. We explore why strategy is not a goal, why “better” is not a winning position, and why companies succeed when they refuse to compete and instead create truly unique value.

Alex shares practical insights on how businesses of any size can discover what makes them different, double down on those strengths, and confidently let go of everything else. We also talk about the surprising parallels between strengths-based leadership and strategy, and how leaders can use both to build high-performing organizations.

Learn more about Alex’s work and resources at: https://www.basicarts.org/welcome

Thanks for listening! Connect with us at mike-goldman.com/blog and on Instagram@mikegoldmancoach and on YouTube @Mikegoldmancoach