Crafting Connections: Mastering Marketing for Your Store With Less Money

In this live episode from the h+h americas 2025 Main Stage, a dynamic panel of shop owners, designers, and business leaders shares practical, budget-friendly marketing strategies for independent retailers. Learn how to turn your store into a destination, build brand identity, grow community partnerships, and effectively use email, social media, and even AI tools—all without breaking the bank. Whether you’re a yarn shop, quilt store, or creative entrepreneur, this episode is packed with inspiration to help your business thrive.