Online course completion is the key to course creation success. If your students aren't finishing, you're not getting testimonials, referrals, or repeat buyers. Just silence.

The problem isn't your content. It's that your students don't understand why each lesson matters to them. And the common advice to "just explain why" doesn't work because it relies on you remembering to do it every single time.

In this episode, I'll show you two structural tools that build purpose into every lesson automatically.

You'll learn:

• Why students check out even when your content is solid
• The real reason "start with why" advice fails most course creators
• The Outcome Test: one question that forces clarity into every lesson
• How to use Problem-Example-Lesson structure to make students care before you teach
• Why building purpose into your course architecture beats relying on willpower

Here's what most course creation programs won't tell you: the courses that generate testimonials and referrals aren't doing it because of fancy production or better marketing. They're doing it because students actually finish, implement, and get results. And that happens when every lesson has a clear purpose your students can feel.

I'm Dr. Curtis Satterfield. I've been an educator and course designer for 17 years, and I help solopreneurs build courses that actually transform their students and grow their business.

Ready to stop spinning your wheels? Book a free Course Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/

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You're building your first online course and you can't stop asking: how long should it be?

You've searched for answers. Maybe you even bought a course creation program hoping they'd tell you. But nobody gives you a straight answer.

In this episode, I share 4 course length realities no one talks about - and they directly affect whether your course succeeds or fails.

You'll learn:

• Why the "more content = more value" myth is destroying course completion rates
• What actually determines how much you can charge (hint: it's not length)
• Real numbers for modules, lessons, and lesson length
• Why I can't give you the exact answer for your course - and why that's actually freeing

After 17 years as an educator and online course designer, I've seen what works and what doesn't. The courses that transform students aren't the longest ones. They're the ones that give students exactly what they need to get results - nothing more, nothing less.

I'm Dr. Curtis Satterfield. I help solopreneurs build courses that actually transform their students and grow their business.

Ready to build a course that delivers real results? Book a free Course Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/

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You want to build a course that helps people. But when you sit down to actually create it, you're staring at a blank screen thinking... what do I actually put in this thing? Most course creators just record everything they know and hope something sticks. That's why their students don't finish - and why refund requests pile up.

In this episode, I share 5 truths I've learned in 17 years as an educator that separate courses that transform students from courses that just dump information.

You'll learn:

• Why nobody buys a course for information - and what they're actually paying for
• The "ladder test" for making sure every lesson has a clear, actionable outcome
• How to sequence your content so students build momentum instead of forgetting everything
• The difference between teaching and dumping (and why one of my students remembered a lesson years later on the job)
• How to know what to cut - because more content actually makes your course worse

Here's what most course creation programs won't tell you: your students aren't paying for hours of content. They're paying to go from "I don't know how" to "I did it." If you don't design your course around that transformation, no amount of marketing will save it.

I'm Dr. Curtis Satterfield. I've been an educator and course designer for 17 years, and I help solopreneurs build courses that actually transform their students and grow their business.

Ready to stop spinning your wheels? Book a free Course Roadmap Call and let's figure out the right next steps for your course: https://curtissatterfield.com/work-with-curtis/

Send us a text